Limited-time Opportunity!

Available for contracts with effective dates of 9/17/18 or later

EquiTrust offers an additional 2% premium bonus for every dollar you direct to your MarketPower Bonus Index Annuity contract. That’s a total of 12%...and applies to any premium you add during the first contract year.

All index and/or interest credits earned by your contract also apply to the premium bonus as well as your premium.

The fully-vested premium bonus is a permanent addition to your contract’s accumulation value from day one. Even if you surrender your contract before the end of the surrender-charge period, you don’t lose your premium bonus.

If you purchase the optional Income For Life rider — which includes an annual fee — the premium-bonus special also applies to the Benefit Base value.

MarketPower Bonus Index Annuity gives you benefits when markets are rising, and protection when they’re fluctuating. Plus, there’s the added benefit of tax advantages offered by a fixed annuity, withdrawal privileges, built-in guarantees – all without investing directly in the stock market.

Annuities that offer bonus features may have higher fees and charges, longer surrender charge periods, lower credited interest rates and/or lower cap and participation rates than annuities that do not provide the bonus feature. Guarantees subject to the claims-paying ability of EquiTrust Life Insurance Company. Surrender of the contract may be subject to surrender charges or market value adjustment. Withdrawals before age 591/2 may result in a 10 percent IRS penalty tax. Withdrawals do not participate in index growth. In the event of a full surrender, charges will apply to any penalty-free amounts taken during the same contract year. Contract issued on Contract Form Series ET-MPP-2000(02-05) with Rider ET-IMVA(03-16). Group Certificates issued on Form Series ETMPP-2000C(01-07). May not be available in all states. Income for Life Rider issued on Form Series ICC11-ET-IBR-B(11-11) or ET-IBR(06-08) (not available in OR).

This information briefly highlights EquiTrust Life Insurance Company’s MarketPower Bonus Index annuity contract and the Income For Life rider. For costs and complete details of coverage, including any exclusions, reductions or limitations, and the terms under which the contract may be continued in force, contact your EquiTrust agent. This material is not intended to provide investment advice to you or to your specific situation. EquiTrust does not offer investment advice to any individual and this material should not be construed as investment advice. EquiTrust Life Insurance Company, West Des Moines, Iowa. IC18-MPPBC-1102